by Jassmin Del Rio
Unfortunately, the fact that that there is almost complete consensus among scientists that climate change is occurring is not enough to completely convince the general public. There are some techniques outlined by Maxwell and Miller that might be able to get more people to acknowledge the existence of climate change. They also outline the many factors that contribute to why 25% of Americans continue to deny climate change.
First, there are many biases that need to be accounted for before there can be any media influence to persuade people to rethink their beliefs. To make matters worse, Maxwell and Miller stipulate that there are popular media outlets including Fox News and the Wall Street Journal that provide false information to the public. This often leads to distrust in journalism and therefore disbelief in climate science. Continue reading