Tourist Behavior Affected by Climate Change

by Bryn Edwards

A study from the 2017 Journal of Sustainable Tourism proposed a psychological explanation for tourist behavior, in particular the effect climate change has on vacation locations. This is a promising development in terms of changing future behavior to further minimize damage that tourism has on native environments and ecosystems. Tourist behavior associated with travel to threatened locations can be attributed to reactance theory, which tells us that people inherently put worth on their freedom, and do not want that freedom taken away. Threatened destinations are alluring because people are more motivated to visit a place if they will not have such freedom in the future. Continue reading